Sales & Marketing · Richmond, VA

Email Marketing Specialist jobs in Richmond, VA

Plans and builds email programs, from newsletters to automated lifecycle flows, managing lists and deliverability while testing subject lines, content, and timing against results.

68
Open roles today
$22–$51/hr
Typical pay range
$69k
Median, full-time
3
Fresh in this list

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01

Open email marketing specialist roles

12 shown of 68 · sorted by freshness

Program Specialist Customer Success

Century Distribution Systems · Glen Allen, VA

Description: The Program Specialist Customer Success works as an independent professional with... ...and monitors all communication via email and/or VIZIV ® messaging between customers... ...customized logistics services…

Posted yesterday
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Safety Specialist

The Planet Group · Richmond, VA
$55 - $58.62 per hour

Safety Specialist Pay Rate: $55-$58.62/hr Location: Richmond, VA Per Diem offered Summary: The Safety Specialist serves as an Owner Safety Representative (OSR) supporting construction activities on utility scale solar an…

Posted 3d ago
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Healthcare Coordinator

TeamHealth · Richmond, VA · Full-time

Provides clerical support to various management and operational functions, including, but not limited to, photocopying, filing, faxing, emailing and answering telephone •Reviews, researches and/or enters data in various…

Posted 1w ago
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Process Coordinator - Litigation

Capital One · Richmond, VA
$56.8k - $64.8k

opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at (***) ***-**** or via email at ****@*****.*** . All information you provide will be kept confidential a…

Posted 2w ago
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Sr Product Associate, Rewards

Capital One · Richmond, VA
$111.2k - $126.9k

you if you are: Intellectually Curious . You ask why, you explore, you're not afraid to blurt out your crazy idea or follow an email chain for weeks to find someone with an answer. Comfortable with ambiguity, a hunger to…

Posted 3w ago
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Director, Product Management-GRCx

Capital One · Richmond, VA
$230.4k - $263k

opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at (***) ***-**** or via email at ****@*****.*** . All information you provide will be kept confidential a…

Posted 2mo ago
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02

What email marketing specialists earn in Richmond

Hourly first — that's how the offer arrives

ExperienceHourlyAnnual, full-time
Entry level $22–$27 $45k–$57k
Mid level $28–$38 $59k–$79k
Senior $38–$51 $79k–$107k

Adjusted for the Richmond market from national ranges.

03

What employers ask for

The skills these listings keep naming

Email platforms (Klaviyo, HubSpot)Lifecycle and automation flowsSegmentationA/B testingDeliverabilityCopywriting for emailBasic HTML for emailAnalytics and reportingList hygiene and compliance
04

Interview questions worth rehearsing

With the thing the interviewer is actually listening for

Which email flows have you built, and which performed best?

Describe specific automations, like welcome or cart abandonment, with open, click, and revenue numbers, and why the winner worked.

How do you approach segmentation for a list of, say, 200,000 subscribers?

Talk about behavior and lifecycle stage over demographics alone, and starting with a few high-impact segments rather than dozens.

Deliverability drops and emails start landing in spam. What do you do?

Show a diagnostic path: authentication records, sender reputation, list hygiene, engagement filtering, and send volume changes.

How do you run a useful A/B test on email?

Mention testing one variable at a time, adequate sample sizes, and judging on downstream metrics, not opens alone.

How do you balance sending enough to drive revenue without burning the list?

Discuss engagement-based frequency, sunset policies for inactive subscribers, and watching unsubscribe and complaint rates.

What do you do to stay compliant with laws like CAN-SPAM and GDPR?

Cover consent, clear unsubscribes honored promptly, and sender identification. Employers need to hear this is second nature.

05

Resume tips that move the needle

For email marketing specialists specifically — generic advice costs you here

01

Lead with program results, such as email-attributed revenue share or lifted click and conversion rates.

02

Name the platforms you have run, like Klaviyo, HubSpot, or Braze, since tool match is screened first.

03

List the automated flows you have built end to end, from welcome series to win-back campaigns.

04

Include a deliverability story, such as repairing sender reputation, because it separates specialists from senders.

05

Show testing discipline with one concrete example, like a subject line program that raised open rates.

06

Where this role goes

Typical progression

01 Email Marketing Coordinator
02 Email Marketing Specialist
03 Senior Email Marketing Specialist
04 Lifecycle Marketing Manager
05 Director of CRM Marketing
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